Sector · UK public sector

Tenders in Advertising services

Live UK public-sector tender data, scoped to Advertising services. 14 awards we have tracked, with the suppliers winning and how the spend distributes.

14

awards tracked

£9.1m

total contract value

£699k

average award size

42.9%

awarded to SMEs

Recent awards

Latest tenders awarded by Advertising services

  • C426683 - Recruitment Advertising Contract

    Awarded to WR Group t/a "Webrecruit" on 17 Mar 2026 · UK Health Security Agency

    £125k

  • Awarded contract Integrated Communications Campaigns Development and Delivery 2026-2030

    Awarded to Elvis Communication on 26 Feb 2026 · National Highways Limited

    £2m

  • Hackney Statutory Notices Contract

    Awarded to PeopleScout Limited (trading as TMP Worldwide) on 17 Feb 2026 · London Borough of Hackney

    £840k

  • Clearing 2025 campaign UCAS package activities

    Awarded to SMRS Limited on 30 Jan 2026 · UNIVERSITY OF THE WEST OF ENGLAND

    £38k

  • Lamp Post Banner Advertising

    Awarded to Outdo Media Group Limited on 30 Jan 2026 · LONDON BOROUGH OF HAVERING

    £680k

  • Digital Advertisement and Sponsorship

    Awarded to Bauer Media Outdoor UK Ltd on 27 Jan 2026 · Milton Keynes Council

    £280k

  • Provision of a Statutory Advertising Framework Agreement

    Awarded to Reach Plc,The Blackmore Vale Ltd,Newsquest Media on 21 Nov 2025 · SOMERSET COUNCIL

    Undisclosed

  • Advertising services for public notices

    Awarded to PeopleScout Limited (trading as TMP Worldwide) on 30 Oct 2025 · Derbyshire Dales District Council

    £70k

  • Student Recruitment Marketing Services

    Awarded to S M R S LTD on 28 Oct 2025 · ASTON UNIVERSITY

    £2.5m

  • 713872450 - Provision of Specialist Civilian Recruitment Related Advertising Services For Information Only

    Awarded to Penna PLC on 21 Aug 2025 · Ministry of Defence

    £845k

  • Digital Advertising Services - AWARD

    Awarded to Education Cubed Ltd on 3 Aug 2025 · Keele University

    £1.6m

  • Provision of a News Media, Social Media Monitoring and Evaluation Platform

    Awarded to FENIX MEDIA LIMITED T/A PULSAR on 13 Jul 2025 · Office for National Statistics

    £69k

Sector pulse

Who procures in Advertising services, and where the value sits

Advertising services accounts for 14 tracked awards worth £9.1m in the period we monitor. The average award here is £699k. Advertising services is procured mainly by ASTON UNIVERSITY, National Highways Limited and Keele University. The biggest spender is ASTON UNIVERSITY, with 1 award totalling £2.5m. Geographically the work is weighted towards Any region. SMBs are taking 42.9% of recorded awards, a healthier slice than most public-sector categories. Volume is softening versus the prior month.

Biggest single award

£2.5m

Student Recruitment Marketing Services

Won by S M R S LTD on 28 Oct 2025

Busiest month

Jan 26

3 awards published, totalling £998k.

Last 30 days vs the prior 30: softening.

Where the awards land

  • Any region31%
  • 15%
  • North East,North West,Yorkshire and The Humber,East Midlands,West Midlands,East of England,London,South East,South West,Scotland,Wales,Northern Ireland15%
  • South West8%
  • North East,North West,Yorkshire and The Humber,East Midlands,West Midlands,East of England,London,South East,South West8%

Top suppliers

Who is winning the work

PeopleScout Limited (trading as TMP Worldwide)

2 awards · £910k total

S M R S LTD

1 award · £2.5m total

Elvis Communication

1 award · £2m total

Education Cubed Ltd

1 award · £1.6m total

Penna PLC

1 award · £845k total

Outdo Media Group Limited

1 award · £680k total

Bauer Media Outdoor UK Ltd

1 award · £280k total

WR Group t/a "Webrecruit"

1 award · £125k total

Related buyers

The buyers driving demand in Advertising services.

How Bidwell helps

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Advertising services sees SMBs win 42.9% of awards, which makes it one of the better categories for smaller bidders. If you supply here, Bidwell catches every matching tender the moment it publishes, scores it against your past wins, and drafts a complete first response in around 30 minutes so you can bid more often.

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