Sector · UK public sector
Tenders in Market research services
Live UK public-sector tender data, scoped to Market research services. 62 awards we have tracked, with the suppliers winning and how the spend distributes.
62
awards tracked
£12.4m
total contract value
£199k
average award size
43.1%
awarded to SMEs
Recent awards
Latest tenders awarded by Market research services
Qualitative Research and User Experience
Awarded to THINKS INSIGHT AND STRATEGY (BRITAIN THINKS) LIMITED on 16 Aug 2026 · NS&I
£1m
Consumer Trust project
Awarded to Sparkminds on 9 Aug 2026 · Agriculture and Horticulture Development Board
£65k
DHSC: ASC: Waves 3 – 5 of the Adult Social Care Workforce Employee Survey
Awarded to IPSOS (MARKET RESEARCH) LTD on 14 Jun 2026 · Department of Health & Social Care
£820k
User research participants-Contract award
Awarded to People For Research on 27 Apr 2026 · Home Office
£400k
pr_5086 National Survey of Businesses
Awarded to Ipsos (market research) Limited on 19 Apr 2026 · Department for Business and Trade
£1.5m
International Buyers and Investors Study (IBIS) Waves 9-11
Awarded to Yonder Consulting on 12 Apr 2026 · Department for Business and Trade
£459k
Creative Testing
Awarded to Swayable on 31 Mar 2026 · Cabinet Office
£15k
FCA Perception Surveys
Awarded to CM MONITOR LTD T/A BRITAIN THINKS - FCA on 25 Mar 2026 · FCA
£223k
DHSC:NHST: National GP Engagement on Health Data
Awarded to IPSOS MORI UK LIMITED on 19 Mar 2026 · Department of Health & Social Care
£267k
Quantitative review into the impact of AI on FS consumers
Awarded to Yonder Consulting Limited on 12 Mar 2026 · FCA
£66k
DHSC:NHST: National GP Engagement on Health Data
Awarded to IPSOS MORI UK LIMITED on 11 Mar 2026 · Department of Health and Social Care (DHSC)
£267k
Local News & Media Survey 2026
Awarded to Yonder Consulting Limited on 4 Mar 2026 · OFCOM
£41k
Sector pulse
Who procures in Market research services, and where the value sits
Market research services accounts for 62 tracked awards worth £12.4m in the period we monitor. The average award here is £199k. Market research services is procured mainly by OFCOM, FCA and Department for Business and Trade. The biggest spender is OFCOM, with 19 awards totalling £2.4m. Geographically the work is weighted towards Any region. SMBs are taking 43.1% of recorded awards, a healthier slice than most public-sector categories. Volume is accelerating sharply month on month.
Who is buying in Market research services
Biggest single award
£1.5m
pr_5086 National Survey of Businesses
Won by Ipsos (market research) Limited on 19 Apr 2026
Busiest month
Jan 26
11 awards published, totalling £975k.
Last 30 days vs the prior 30: sharply up.
Where the awards land
- Any region41%
- London29%
- North East,North West,Yorkshire and The Humber,East Midlands,West Midlands,East of England,London,South East,South West,Scotland,Wales,Northern Ireland14%
- UKI325%
- Wales4%
Top suppliers
Who is winning the work
Ipsos UK
4 awards · £620k total
Yonder Consulting Limited
4 awards · £191k total
Strat7 Limited, trading as Jigsaw Research
3 awards · £263k total
IPSOS MORI UK LIMITED
2 awards · £534k total
PRICE WATERHOUSECOOPERS - FCA - LONDON SE1 2RT
2 awards · £347k total
CM MONITOR LTD T/A BRITAIN THINKS - FCA
2 awards · £293k total
Ipsos (market research) Limited
1 award · £1.5m total
THINKS INSIGHT AND STRATEGY (BRITAIN THINKS) LIMITED
1 award · £1m total
Related buyers
The buyers driving demand in Market research services.
How Bidwell helps
Win more of the Market research services pipeline
Market research services sees SMBs win 43.1% of awards, which makes it one of the better categories for smaller bidders. If you supply here, Bidwell catches every matching tender the moment it publishes, scores it against your past wins, and drafts a complete first response in around 30 minutes so you can bid more often.
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