Sector · UK public sector

Tenders in Advertising campaign services

Live UK public-sector tender data, scoped to Advertising campaign services. 9 awards we have tracked, with the suppliers winning and how the spend distributes.

9

awards tracked

£7.9m

total contract value

£883k

average award size

44.4%

awarded to SMEs

Recent awards

Latest tenders awarded by Advertising campaign services

  • Creative Agency Diverse Audience

    Awarded to patcam on 2 Mar 2026 · NHS Blood and Transplant

    £50k

  • FCDO Strategic Media Activation - Media Buying

    Awarded to OMD GROUP LIMITED on 9 Dec 2025 · Foreign Commonwealth and Development Office

    £600k

  • Campaign Delivery and Design

    Awarded to McCann Central on 4 Dec 2025 · Food Standards Agency

    £800k

  • GB-Ipswich: UOS-S00919 Student Marketing Services

    Awarded to SMRS Ltd on 27 Aug 2025 · University of Suffolk

    £2.5m

  • GSS24919 - Supply of Production Services

    Awarded to Tag Europe Limited on 19 Aug 2025 · ICS on behalf of DSIT and DESNZ

    £2m

  • Statutory Advertising Direct Award

    Awarded to PeopleScout Limited on 11 Aug 2025 · Environment Agency

    £250k

  • Women In Tech job postings

    Awarded to ASCCEI Media Ltd on 3 Jul 2025 · National Audit Office

    £4k

  • Place AD Campaign

    Awarded to Tile Hill Interim & Executive Ltd on 31 May 2025 · London Borough of Hammersmith & Fulham

    £41k

  • Provison of content versioning and distribution

    Awarded to TAG EUROPE LIMITED on 12 May 2025 · Crown Commercial Service

    £1.7m

Sector pulse

Who procures in Advertising campaign services, and where the value sits

Advertising campaign services accounts for 9 tracked awards worth £7.9m in the period we monitor. The average award here is £883k. Advertising campaign services is procured mainly by ICS on behalf of DSIT and DESNZ, Foreign Commonwealth and Development Office and Food Standards Agency. The biggest spender is ICS on behalf of DSIT and DESNZ, with 1 award totalling £2m. Geographically the work is spread across London, North East,North West,Yorkshire and The Humber,East Midlands,West Midlands,East of England,London,South East,South West,Scotland,Wales,Northern Ireland, Any region. SMBs are taking 44.4% of recorded awards, a healthier slice than most public-sector categories. Volume is softening versus the prior month.

Biggest single award

£2.5m

GB-Ipswich: UOS-S00919 Student Marketing Services

Won by SMRS Ltd on 27 Aug 2025

Busiest month

Aug 25

3 awards published, totalling £4.8m.

Last 30 days vs the prior 30: softening.

Where the awards land

  • London22%
  • North East,North West,Yorkshire and The Humber,East Midlands,West Midlands,East of England,London,South East,South West,Scotland,Wales,Northern Ireland22%
  • Any region22%
  • East of England11%
  • North East,North West,Yorkshire and The Humber,East Midlands,West Midlands,East of England,London,South East,South West,Scotland,Wales,Northern Ireland,Isle of Man,Guernsey,Jersey11%

Top suppliers

Who is winning the work

SMRS Ltd

1 award · £2.5m total

Tag Europe Limited

1 award · £2m total

TAG EUROPE LIMITED

1 award · £1.7m total

McCann Central

1 award · £800k total

OMD GROUP LIMITED

1 award · £600k total

PeopleScout Limited

1 award · £250k total

patcam

1 award · £50k total

Tile Hill Interim & Executive Ltd

1 award · £41k total

Related buyers

The buyers driving demand in Advertising campaign services.

How Bidwell helps

Win more of the Advertising campaign services pipeline

Advertising campaign services sees SMBs win 44.4% of awards, which makes it one of the better categories for smaller bidders. If you supply here, Bidwell catches every matching tender the moment it publishes, scores it against your past wins, and drafts a complete first response in around 30 minutes so you can bid more often.

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